Amerie's is back with her new-jack-swag [as in, her new attempts at swagger-jackin]. Heard 'Em All is the second single [the first one was Why R U] from her new album Love and War. The video was directed by Anthony Mandler who obviously has an obsession with the dark as his CV boasts video such as Disturbia and Run This Town. You would have probably noticed this within the first few seconds of the video as the lighting, bad-ass/evil theme, blah blah.
The red-riding hood Amerie 'rocks' in the video is obviously supposed to symbolise danger. How smart! I mean, who would think of that! However, the only danger here is that the tidal wave that is Rihanna will crash down on her weak image and wipe out any chance of succes as the Disturbed singer is planning to release new material soon [great... I can't wait to hear Rihanna's 'will yell for fame' ass ruining good beats].
Now, the song. Yet again, Amerie is screeching in vain like a car horn among millions of other cars in traffic. No one cares and it's not going to get her anywhere. Not to mention, the song is all over the place. The verses are like one bar long before she starts chanting 'hooo-heyy-hooo', then drilling 'keep doin somethin cos something aint been done to me' into us.
Random thing I noticed - During the first verse she's accompanied by what looks like all-black dancers; the second verse she is surrounded by Lady Gaga dopplegangers. Why? Is there a message behind this? I know the Illuminati theorists are usually jump at the chance to analyse stuff like this but I doubt even they consider Amerie's video a 'hot' topic [but then again, it was warm enough for me to write about it!].
Pros: She looks good...but she always does so it's whatever. The beat could be a grower, if you're really desperate and have nothing else to do for the next couple of weeks.
Cons: Her poor attempt at a West-Indian accent in the beginning.
Now, the song. Yet again, Amerie is screeching in vain like a car horn among millions of other cars in traffic. No one cares and it's not going to get her anywhere. Not to mention, the song is all over the place. The verses are like one bar long before she starts chanting 'hooo-heyy-hooo', then drilling 'keep doin somethin cos something aint been done to me' into us.
Random thing I noticed - During the first verse she's accompanied by what looks like all-black dancers; the second verse she is surrounded by Lady Gaga dopplegangers. Why? Is there a message behind this? I know the Illuminati theorists are usually jump at the chance to analyse stuff like this but I doubt even they consider Amerie's video a 'hot' topic [but then again, it was warm enough for me to write about it!].
Pros: She looks good...but she always does so it's whatever. The beat could be a grower, if you're really desperate and have nothing else to do for the next couple of weeks.
Cons: Her poor attempt at a West-Indian accent in the beginning.
Uninspiring, unexciting, unrelated choreography [what's up with the dancing in her awkwardly, slow breakdown at 3.00mins?].
QUICK ROUND UP- She's pretty and the video is pretty dull. The beat is sassy so single girls will love it because they can point at their friends on the dancefloor and sing about how they don't need a man, their independence etc. Girls who have men will hate the song because it will be a constant reminder of their man's obsession with A's legs. Everyone else will hope that there is a remix.
Before I finish, there's this one thing, that had me trippin'....she start's the song singing....
"It's Amerie,
I took a lil time out,
Took a vacation, but boys I'm back"
Erm, what vacation?? Amerie has got it all twisted, WE took a vacation on her ass. Did you download her last single, Gotta Work? Nope.
QUICK ROUND UP- She's pretty and the video is pretty dull. The beat is sassy so single girls will love it because they can point at their friends on the dancefloor and sing about how they don't need a man, their independence etc. Girls who have men will hate the song because it will be a constant reminder of their man's obsession with A's legs. Everyone else will hope that there is a remix.
Before I finish, there's this one thing, that had me trippin'....she start's the song singing....
"It's Amerie,
I took a lil time out,
Took a vacation, but boys I'm back"
Erm, what vacation?? Amerie has got it all twisted, WE took a vacation on her ass. Did you download her last single, Gotta Work? Nope.
Amerie, Let us know when your planning another vacation so we can take the ear plugs out. Heard 'em all...we've heard enough, thanks.
Amerie.....please get back to these days...
*I am* Hood in my mismatched checked pyjamas and off to get ready for Yinkz B'day meal. WOOOOO!!! HAPPY BDAY TO 'The girl of many funny tales'!!!
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3 comments:
Daaamn you're hating hard as shyt...guest that's one of the reasons I'm one of the only posters...I've seen enough! thanx!
haha!i was waiting for someone to say that!i 'guest' u like amerie too then?
aw i feel for amerie, I really do she has had some good material, but they keep releasing stuff like this, and forcing her to do 90s style dance moves. But her albums are always stellar. Better luck next time amerie??
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